Return to activity after an injury or illness takes a lot of hard work. Physical therapy, occupational therapy, and speech-language pathology are all important components of the rehabilitation process. Each has its own set of challenges and rewards. However, in recent years, physical therapists have increasingly implemented exercise rehabilitation as a part of their treatment plans for patients recovering from injuries or illnesses. The scope and role of exercise rehabilitation continue to grow within the healthcare industry as more professionals recognize its benefits for patients with acute or chronic conditions.
Experts in Exercise Rehabilitation
In 2011, we will see more and more people with injuries heading to fitness professionals for help.
Consumers will be looking for people that are experts in exercise rehabilitation.
One of the most important factors for successful rehabilitation is finding an expert to help you. Someone who knows exercise rehabilitation can tell what exercises are appropriate and which would not work well. In addition, they may also learn about common pain points or any issues with your injury, so it’s best if someone like this helps out instead of trying something on their own that might cause more problems later on down the line.
They will look for and demand that the fitness professional knows their injury, understands what it is, knows what to do about it, and can help them overcome it.
As a Fitness Coach, one of two things can happen:
- They will move on to the following fitness professionals if you do not know.
- If you do know what to do with injuries, it will lead to a long-term client.
You will be able to help them overcome their injury, and things will progress to help them with other health and fitness goals – like weight loss, fat loss, increased energy, increased strength, training for a dream, and increasing flexibility.
Exercises Rehabilitation is the Answer
It is being commonly preached by medical professionals and new research that exercise is the answer to many chronic and acute injuries.
Consumers will seek solutions to their injuries by going to the gym, recreation center, home training, group fitness, yoga, pilates, and boot camps.
They will demand that people that provide those services know what to do with them. If they don’t know, they will keep looking until they find someone that can help them.
A prime example is how large gyms ignored a large group of females looking to exercise. Curves set out to help these women and have grown to become one of the largest fitness chains in the world.
They Have Tried it All, and Now They Try Exercise Rehabilitation.
There are lots of reasons why people with injuries will try Exercise Rehabilitation:
- They have gone to see their doctor, physical therapist, and Chiropractor.
- These professions have taken them as far as they can. Now they need to move to exercises to overcome their injury fully, but they don’t know where to start.
- They don’t know what exercises to do – or not to do.
- They don’t know what will help them – or make them worse.
- They don’t know what will help – or hurt them.
- They don’t know how long it will take to overcome their injury.
- They need help better understanding their injury.
Fitness Coaches, Ask Yourself
- Are you ready for the increase in clients with injuries?
- Do you have the knowledge, tools, and experience to work with injured clients?
If you have answered “No” to either of the questions above, you will lose clients. My advice: You need to seek out resources and courses that will help prepare you for the influx of clients with injuries.
All the best,
Rick Kaselj, MS