Giving Personal Training the Boot

Prediction #6

I have been in the fitness industry since 1994.

A lot has changed during that time.

There have been funny pieces of exercise equipment that have come and gone, plus strange exercise fads.

With the new decade of the millennium, there will be more change and growth in fitness.

That leads me to my 6th prediction for 2011.

Decline of One-on-One Personal Training

We are going to see a decline in personal training.

Many people have tried personal training and have not gotten the results they wanted or expected from personal training.

For many, the cost of one-on-one personal training is way out of their budget.

People will still want personalized service that provides results, but they will get this from being in a group setting.

Customers will start seeing the benefits of the group.

Clients will quickly see that in exercising with others, exercise is more fun, it makes it easier to exercise, it makes you more accountable, and leads to better results.

The type of group training that will grow in 2011 are boot camps.

Boot Camps are Giving Personal Training the Boot

In 2011, we will see boot camps overshadow one-on-one personal training.

The concept of boot camps is familiar to those in the fitness industry, but the public doesn’t fully understand what it is, how it works, and how it can benefit them.

Getting the word out about boot camps, peaking peoples interest in them, and having them give it a try, will be a big trend in 2011.

Already there are many fitness professionals that have successful boot camps, but there will be more opportunity as people get interested in the idea and begin looking for camps that are close to them.

If you are interested in starting a successful boot camp, check out this video:

==> CLICK HERE to check out the successful boot camp video.

Most fitness professionals will try to go out on their own and will fail.  Those that do succeed are the ones that follow a system and surround themselves with other successful boot camp owners from around the world.  The video above is a clip from one of the successful groups out there.

What About the Exercise Rehabilitation World?

We will see an increase in group training as well.

Group training has been commonplace in physical therapy clinics and rehabilitation centres.

I know a number of trainers who have started to overlap exercise rehabilitation clients.

It has been done for years in cardiac rehabilitation.

Rick Kaselj, MS

P.S. – Other 2011 Exercise Rehabilitation Predictions:

Prediction #1

Prediction #2

Prediction #3

Prediction #4

Prediction #5

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